As an advertiser, Metricks gives you the opportunity to allow Multi-Level Marketing (MLM) in your affiliate programs. 

Your existing affiliates are encouraged to spread the word about your program and its offerings and recruit other affiliates, and onboard them into the business.

These new affiliates are known as “downlines.”

The existing affiliate is paid a percentage of their recruit affiliate’s commissions, and this percentage commission is called the Referral Commission.

The newly recruited affiliate becomes the existing affiliate’s network or downline and is, in turn, encouraged to cause conversions to earn commissions.

There is no limit to the number of downlines an affiliate can have, provided your program has a fit for everyone.